PM Modi to launch ‘Swachhata Hi Seva’ campaign on September 15

NEW DELHI: ‘Swachhata Hi Seva 2018’ a jan andolan for Swachhata to be observed in the run-up to the 4th anniversary of the Swachh Bharat Mission (SBM), i.e. from September 15th to October 2nd, 2018, as the sanitation movement enters its final leg. SHS 2018 follows the success of the SHS 2017 last year, led by Narendra Modi. SHS 2018 will culminate with the Mahatma Gandhi International Sanitation Convention (MGISC) from September 29th to October 2nd, 2018, which also marks the start of 150th birth year celebrations of Mahatma Gandhi. SHS aims at accelerating the Jan-Andolan for realising the vision of a Clean India, further reinforcing the belief that ‘Sanitation is everyone’s businesses. Parameswaran Iyer Secretary, Ministry of Drinking Water and Sanitation presented the highlights of this campaign to the media persons.